Posted 14th May 2013 by DreamStreaming
Back in March, respected industry researcher Mark Mulligan unearthed a fairly shocking statistic about Deezer. That is, nearly three-fourths of all Deezer registered users were completely inactive zombies. They had all signed up and ditched out completely, even though it was all completely free.
But this isn't just a Deezer problem; it's a problem that affects all streaming music services according to Mulligan's calculations. Yes, the churn on these applications is this damn bad.
Which means, not only are a small percentage of people paying or even sticking around, a large majority simply aren't interested. "The important point is not ...Read and comment on the full story